eTrade White Papers

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Personalized Marketing and Web Analytics
sponsored by IBM
WHITE PAPER: In this white paper, uncover the gold mine that lies within behavioral data, identify the specific nuggets to mine, and learn how to leverage behavior data to increase marketing returns at every stage of the customer life cycle, both online and offline.
Posted: 01 Mar 2014 | Published: 28 Feb 2013

IBM

Choosing the Right Security Solution: Moving Beyond SSL to Establish Trust
sponsored by VeriSign Australia
WHITE PAPER: This paper explores new developments in website security that online businesses should be implementing to build confidence in their sites, protect valuable brands and safeguard customers’ sensitive information, not to mention improving their bottom line.
Posted: 06 Aug 2010 | Published: 06 Aug 2010

VeriSign Australia

How to Win Customers and Build Trust Online: What smart companies are doing to build trust and use it to create competitive advantage online
sponsored by VeriSign EMEA
WHITE PAPER: If you can make your site more trustworthy, you can turn customer concerns to your advantage. Learn how trust can be a competitive advantage, and how to go about establishing trust among customers in this white paper.
Posted: 18 Feb 2011 | Published: 18 Feb 2011

VeriSign EMEA

Understanding Digital Certificates & Secure Sockets Layer (SSL): A Fundamental Requirement for Internet Transactions
sponsored by Entrust, Inc.
WHITE PAPER: Moving your business online provides the convenience and accessibility your customers and partners demand. Learn how to use SSL digital certificates to gain customer trust and potentially increase revenue by adding more online services.
Posted: 03 May 2005 | Published: 01 Feb 2005

Entrust, Inc.

One Click Away: Where Does the Data Come From?
sponsored by LANSA
WHITE PAPER: Thirty-five percent of consumers say they would never use a mobile app again if it contained incorrect product data. This brief resource explores how the global standards body GS1 established the Global Data Synchronization Network (GDSN) as a means of combatting outdated, inconsistent product information.
Posted: 20 Feb 2014 | Published: 20 Feb 2014

LANSA

Self-Service That Really Serves
sponsored by Oracle Corporation
WHITE PAPER: To truly meet the demands of the informed consumer, self-service solutions must have fully integrated e-commerce and e-billing systems that accommodate every aspect of the online customer experience. Read this free white paper to learn about all-in-one systems that build your brand and keep customers coming back.
Posted: 10 Jun 2009 | Published: 10 Jun 2009

Oracle Corporation

Exalogic & Exadata: The Optimal Platform for ATG
sponsored by Oracle Corporation
WHITE PAPER: Download this white paper to learn about the market-leading e-Commerce solution and how improved performance can lead to increased conversion rates and higher revenue.
Posted: 06 Mar 2012 | Published: 06 Jan 2012

Oracle Corporation

Oracle Database 11g Application Development
sponsored by Oracle Corporation
WHITE PAPER: Application development organizations have a wide variety of programming languages and technologies to choose from. In this white paper learn how Oracle Database 11g delivers a highly productive and powerful set of application development tools.
Posted: 20 Nov 2007 | Published: 01 Jun 2007

Oracle Corporation

Whitepaper: Meet the Real Lean Portal
sponsored by Backbase
WHITE PAPER: This in-depth resource explores how a lean portal can help your organization trim the operational fat and deliver the kinds of experiences that customers crave. Read on to learn key differences between lean portals and suites, and uncover the benefits of "going lean."
Posted: 25 Sep 2013 | Published: 30 Jun 2013

Backbase

Advanced Load Balancing: 8 Must-have Features for Today's Network Demands
sponsored by Citrix
WHITE PAPER: Today’s web applications require more than simple load balancing. This white paper describes the 8 must-have features of a more comprehensive application delivery solution.
Posted: 19 Sep 2008 | Published: 07 Jun 2010

Citrix