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OpenX has calculated all the 'hidden' costs of hosting your own ad server. Read this white paper and understand the full range of costs such as technical infrastructure, soft-costs such as staff time, and risks associated with self-hosting.
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In B2B organizations, shifting the focus from individual leads in the demand process to buying groups and demand units represents a major change. Download this white paper to learn how to leverage the teleservices team as the first step in an incremental evolution from individual leads to buying groups.
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In this resource, learn why the website as you know it is dead, and find guidance to help you engage and interact with customers through your content and build a stronger digital presence.
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Automating single-mainframe environments often requires time-consuming and cumbersome script-writing. This resource describes a strategy designed to quickly and easily replace manual methods of mainframe automation.
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In this white paper, uncover the gold mine that lies within behavioral data, identify the specific nuggets to mine, and learn how to leverage behavior data to increase marketing returns at every stage of the customer life cycle, both online and offline.
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Efficient business processes are the key to success for any company, especially in the telecommunications (Telco) industry. In this informative resource, learn how you can improve Telco business processes and discover the BPM tools necessary to close process gaps.
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Aging, complex systems can inhibit business processes, hinder productivity, and result in high maintenance costs. Access this resource to learn about a comprehensive set of business-led services that can help you modernize your application portfolio in three phases - shape, transform, and manage.
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This brief resource introduces an IT transformation consulting service as a means of achieving effective, value-driven change. Read on now to learn how you can ensure business and IT alignment, spur business growth, and more.
WHITE PAPER:
This resource examines how you can make your organization a dynamic business with the right set of innovative and proactive applications and tools.
